Jul 31, 2017
One of the major challenge for doing business in Africa is lack of data. It’s hard to get information about private businesses in the continent. There are lots of consultants and researchers scouting around the continent for every bit of data they can get on businesses.
Rob Withagen used to be one of those researchers. Until he got stucked in traffic in a sweaty taxi on the Third Mainland Bridge in Lagos. And then he had the aha moment.
How about building a data platform that provides trackable research and analysis of thousand privately held companies in Africa?
Rob shared his idea with his colleague, Greg Cohen and Asoko Insight was born.
Asoko Insight is a platform that provides data and analysis on African companies to global corporates, investors, governments and potential partners. Basically they provide visibility and transparency needed for doing business in Africa.
They've raised more than $1.3m seed capital from investors such as CRE Venture Capital, Singularity Investments, North Base Media, Emergo Partners amongst others
I met Rob in 2015 when I was working as a Venture Partner at Potential VC. I find his business fascinating and I am convinced it's going to do a lot of good for so many companies in Africa. But more importantly I find Rob interesting….and we’ve been good friend since then.
In this episode, you’ll learn:
This episode is brought to you by
The Longe Practice is a legal firm that specialise in working with early stage startups in Africa. They understand the peculiarities of business as a startup. They are trusted by many other startups including the likes of paystack, callbase, pass.ng, techcabal, printivo, wecyclers, and many others. To get free consultation as a listener of this podcast… fill out the form on podcast.thelongepractice.com